Monday, June 23, 2008

Girls-- Get Your Creative Game On!

RJ Note: Come on. Get off that sofa and out of the pool. This sounds like a fun activity for a hot summer day.

Girls-- Get Your Creative Game On!
Rack Rooms Shoes Announces Shoe Naming Contest for Girls 7-12

The Milly’s? The Emma’s? The Cindy’s? Just like girls themselves, girls shoes go by very cool names these days. Since it can be such a tough job to think of all these highly creative brand names, Rack Room Shoes is asking some of its most important customers to weigh in. Girl’s ages 7 to 12 are invited to enter their most creative shoe name and even a logo design if they like, for Rack Room Shoes 2008 Name That Shoe Contest!

Entering is easy. Sales associates at any Rack Room Shoe stores will happily provide an entry form or the entry forms and rules can be downloaded from rackroomshoes.com. “This is a fun way to get our younger customers involved in the process. We encourage them to get creative, and share their most zany, brainy or fun shoe names. They can also sketch a logo for the shoe if they like, it’s optional,” says Jan Mauldin, Rack Room Shoes director of marketing. Entry forms must be returned to stores or mailed by July 12, 2008. A parent or legal guardians signature is required on the form.

Rack Room Shoes creative team will select a winner based on originality. The Winner will receive a year’s worth of free shoes (valued at $600) and a $1,000 scholarship. The Winner and their shoe name will also be featured on the Rack Room Shoes website.

“You can enter as often as you like,” says Mauldin. “We’re counting on getting flooded with entries from all the up-and-coming shoe lovers, designers and marketers out there!”

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